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Blade Honda 1

Blade Honda

Honda is the most highly represented brand in Blade Group with three Blade Honda dealerships located in Gloucester, Cheltenham and Chippenham in Wiltshire. We have highly focussed and experienced teams at all three dealerships and our aim is to provide our customers, both old and new, with total satisfaction whether it be for sales, service or repair. Our objective is to ensure that everyone who passes through our doors becomes a very satisfied Honda customer indeed!

Honda is renowned for its Research and Development as the brand strives to remain at the forefront of motoring. This is particularly evident today when you consider the outstanding record it can claim when it comes to fuel efficiency and low carbon emissions. Today you need look no further than the Honda Insight and CR-Z To see what can be achieved in these fields and the new Hybrid Jazz is now following close in their "tyreprints"! But these developments should come as no surprise. Honda's low-emission CVCC engine was the first to comply with the 1970 U.S. Clean Air Act and the legendary VTEC power-plant uses variable valve control for high fuel efficiency and high performance. The Honda commitment to eco-friendly car-making knows no limits, because they believe it to be their responsibility to the world.

But the Honda R&D record doesn't end there. It was they that introduced the anti-lock braking system (ABS), which helps maintain vehicle stability in emergency braking; the Supplemental Restraint System (SRS) for airbag protection, designed for enhanced occupant safety; the Collision Mitigation Brake System (CMBS), which assists brake operation to reduce the vehicle's speed to help reduce the force of a collision; the E-Pretensioner, which retracts the seatbelt in anticipation of impact, and the Super Handling All-Wheel Drive (SH-AWD), which enhances the sheer pleasure of driving.

Where Honda is concerned there is a lot that goes in to car manufacturing and they take experiences from other fields in which they are involved. As they say … "Everything they do goes in to everything they do". If you want to know more about what they do call in to any of our three Honda dealerships. You'll find them in Gloucester at 81 Bristol Road, Quedgeley (01452) 726260, in Cheltenham at Princess Elizabeth Way (01242) 570088 and in Chippenham at Bath Road (01249) 448446.

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